Op donderdag openen we het festival om 18.00 uur in Arminius. De entree is gratis voor iedereen met een Left of the Dial polsbandje. Wat er precies te gebeuren staat, houden we nog even voor ons, maar hieronder kun je vast even lezen hoe we tot deze opening zijn gekomen:
Last summer, we rediscovered the value of contrast.
We were asked to host a stage at a large summer festival where we had nine bands play. Before the gigs, our DJs would warm up the crowd. The first day, our DJs were spinning their favourite tunes. All absolute bangers.
Then we realised that was the worst idea ever. You don’t want an amazing band having to follow up an amazing intro track. You need contrast.
The next day, our DJs played the Birdie Song on repeat right before the band started. Folks were clearly getting more and more irritated, and when the band finally began playing the crowd was so relieved that they started cheering as if the Beatles had been reincarnated.
Contrast works.
A couple of weeks ago, we started planning for the Grand Opening of Left of the Dial.
We’ve been to official openings before, and usually the director of the festival gives a lengthy speech to explain how proud they are and then some poor musician plays a few songs to an inattentive crowd of networking executives.
Granted, that would be a huge contrast to the rest of the festival, but not the kind we want.
We won’t reveal exactly what’s going to happen at the Grand Opening, but what we can say:
- You’re all welcome (you need a wristband though)
- We have a limited capacity (so don’t be late)
- It’s going to be the shortest opening ceremony ever (blink and you’ll miss it)
- There will be contrast
If you’ll join us for the Grand Opening you’ll also have the best seat in the house to see the first band in Arminius. Keep an eye on your inbox, Left of the Dial ticketholders will receive all needed info before the festival.
Join us Thursday for the Grand Opening of the festival at Arminius! The Grand Opening is free for everyon with a Left of the Dial wristband.
Last summer, we rediscovered the value of contrast.
We were asked to host a stage at a large summer festival where we had nine bands play. Before the gigs, our DJs would warm up the crowd. The first day, our DJs were spinning their favourite tunes. All absolute bangers.
Then we realised that was the worst idea ever. You don’t want an amazing band having to follow up an amazing intro track. You need contrast.
The next day, our DJs played the Birdie Song on repeat right before the band started. Folks were clearly getting more and more irritated, and when the band finally began playing the crowd was so relieved that they started cheering as if the Beatles had been reincarnated.
Contrast works.
A couple of weeks ago, we started planning for the Grand Opening of Left of the Dial.
We’ve been to official openings before, and usually the director of the festival gives a lengthy speech to explain how proud they are and then some poor musician plays a few songs to an inattentive crowd of networking executives.
Granted, that would be a huge contrast to the rest of the festival, but not the kind we want.
We won’t reveal exactly what’s going to happen at the Grand Opening, but what we can say:
- You’re all welcome (you need a wristband though)
- We have a limited capacity (so don’t be late)
- It’s going to be the shortest opening ceremony ever (blink and you’ll miss it)
- There will be contrast
If you’ll join us for the Grand Opening you’ll also have the best seat in the house to see the first band in Arminius. Keep an eye on your inbox, Left of the Dial ticketholders will receive all needed info before the festival.